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	<title>My Postcard Printing Blog &#124; Postcard Marketing and Design Blog &#187; Marketing Tips</title>
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	<description>Postcard Marketing and Design Inspiration Blog</description>
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		<title>3 Q’s Your Marketing Postcard Must Have</title>
		<link>http://blog.mypostcardprinting.com/3-q%e2%80%99s-your-marketing-postcard-must-have/</link>
		<comments>http://blog.mypostcardprinting.com/3-q%e2%80%99s-your-marketing-postcard-must-have/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 02:24:52 +0000</pubDate>
		<dc:creator>April</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>

		<guid isPermaLink="false">http://blog.mypostcardprinting.com/?p=5113</guid>
		<description><![CDATA[Postcards to many are printed cards with cover design of a beautiful place, town or city, or a picture of an iconic persona or a hero or heroine of a city and etc, the sender had been to.  But for marketing agencies and business owners, postcards have been one of their marketing paraphernalia to advertise [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">Postcards  to many are printed cards with cover design of a beautiful place, town  or city, or a picture of an iconic persona or a hero or heroine of a  city and etc, the sender had been to.  But for marketing agencies and  business owners, postcards have been one of their marketing  <a href="http://en.wikipedia.org/wiki/Paraphernalia">paraphernalia</a> to advertise their products and services to their  prospective customers.</p>
<p style="text-align: center;"><a href="http://www.wireframedesign.co.uk/one/postcard-design-work.htm"><img class="size-medium wp-image-5115 aligncenter" title="Marketing Postcards" src="http://blog.mypostcardprinting.com/wp-content/uploads/2012/02/marketing_postcards-290x300.jpg" alt="marketing postcards" width="356" height="370" /></a></p>
<p><strong>Here are the 3 key elements your postcard must have if you want to use it as your marketing tool:</strong></p>
<ul>
<li>
<p style="text-align: justify;"><strong>Paper Quality </strong>-  No matter the size you want for your postcard marketing, either 2&#215;4  postcards, 3&#215;5 postcards, it is best to pick high quality paper  material. Using high quality materials for the creation of postcards is  very important if your aim is to make a lasting impression to your  target audience.</p>
</li>
</ul>
<ul>
<li>
<p style="text-align: justify;"><strong>Design Quality </strong>-  The imprinted art designs must speak of professional quality at every  angle. The design must also compliment to the theme your company wants  to project. The design of your marketing postcard will speak in behalf  of your company so it is best to that it must be well planned and well  designed. Professionally designed postcards are the only thing that will  meet your demands.</p>
<p style="text-align: justify;">
</li>
</ul>
<ul>
<li>
<p style="text-align: justify;"><strong>Print Quality</strong> &#8211; Even  if you think your design is the best; it won’t be attractive enough if  is not printed in high quality and in full color. So find the best <strong><a href="http://www.mypostcardprinting.com/">postcard printing</a></strong> company that can deliver full color printed out-puts at a price suited to your budget.</p>
</li>
</ul>
<p style="text-align: justify;">Keep  in mind that high-quality stock with matte or gloss finish for your  marketing postcards, and special graphic designs in vivid color and  sharp texts provides a clear, neat, and natural-looking presentation  that maximizes high visibility objectives and marketing solutions all at  once.</p>
<p style="text-align: justify;">
<p><strong>You can also find us at:</strong></p>
<p><a href="https://twitter.com/#!/mypostcardprint"><img title="Follow Us" src="../wp-content/uploads/2012/02/Twitter-Logo.png" alt="Follow Us" width="49" height="49" /></a></p>
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		<title>Restaurant Postcard Marketing Tips for Gaining More Customers</title>
		<link>http://blog.mypostcardprinting.com/restaurant-postcard-marketing-tips-for-gaining-more-customers/</link>
		<comments>http://blog.mypostcardprinting.com/restaurant-postcard-marketing-tips-for-gaining-more-customers/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 07:02:16 +0000</pubDate>
		<dc:creator>Girlie</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[postcard marketing]]></category>
		<category><![CDATA[restaurant postcard marketing]]></category>
		<category><![CDATA[restaurant postcard marketing tips]]></category>

		<guid isPermaLink="false">http://blog.mypostcardprinting.com/?p=4567</guid>
		<description><![CDATA[Strengthen your online marketing strategies by promoting your restaurant through postcards. Postcards can do something that social media promotions can&#8217;t, and that is- marketing straight to your customer&#8217;s door. Direct mailing is advertising with a personal touch and you can make it work for your food business by ensuring that they are designed to target [...]]]></description>
			<content:encoded><![CDATA[<p>Strengthen your online marketing strategies by promoting your restaurant through postcards. Postcards can do something that social media promotions can&#8217;t, and that is- marketing straight to your customer&#8217;s door. Direct mailing is advertising with a personal touch and you can make it work for your food business by ensuring that they are designed to target your ideal customers.</p>
<p><span id="more-4567"></span></p>
<p>Learn how you can increase foot traffic by following these restaurant marketing tips:</p>
<h2>5 Restaurant Postcard Marketing Tips</h2>
<p><a href="http://www.coroflot.com/public/image_file.asp?portfolio_id=3331127"><img class="alignnone size-full wp-image-4570" style="border: #808080 solid 10px;" title="restaurant postcard marketing tips" src="http://blog.mypostcardprinting.com/wp-content/uploads/2010/08/restaurant-postcard-marketing-tips.jpg" alt="Restaurant Postcard Marketing Tips - Sashi" width="586" height="391" /></a></p>
<h3>1. Use delectable photos of dishes on your postcards.</h3>
<p>Increase customers&#8217; appetite with photos so delectable they&#8217;d be rushing to your restaurant to have a taste of the dishes you serve. Hire a professional food photographer to take pictures of your restaurant&#8217;s bestsellers. Never use amateurish and blurry photos on your postcards because these will definitely push customers away. Invest in professional photography to get impressive results that will make customers line up at your restaurant the moment they receive your cards in the mail.</p>
<p>Here are some food photos you can get creative ideas from:</p>
<ul>
<li><a href="http://www.thephotoargus.com/inspiration/25-delicious-examples-of-food-photography/" target="_blank">25 Delicious Examples of Food Photography</a></li>
</ul>
<p><img class="alignnone size-full wp-image-4593" style="border: #808080 solid 10px;" title="restaurant postcard marketing tips 01" src="http://blog.mypostcardprinting.com/wp-content/uploads/2010/08/restaurant-postcard-marketing-tips-01.jpg" alt="Restaurant Postcard Marketing Tips - Food Photo" width="450" height="150" /></p>
<ul>
<li><a href="http://abduzeedo.com/yummy-dessert-photography" target="_blank">Yummy Dessert Photography </a></li>
</ul>
<p><img class="alignnone size-full wp-image-4594" style="border: #808080 solid 10px;" title="restaurant postcard marketing tips 02" src="http://blog.mypostcardprinting.com/wp-content/uploads/2010/08/restaurant-postcard-marketing-tips-02.jpg" alt="Restaurant Postcard Marketing Tips - Dessert" width="450" height="150" /></p>
<h3>2. Promote your restaurant&#8217;s ambiance through pictures.</h3>
<p>Let customers feel the dining experience with high-resolution photos of your restaurant. Show them that your restaurant&#8217;s home ambiance is perfect indulging in their favorite comfort foods or that your romantic dinner tables are ideal for impressing a date. Complement the inviting photo with a headline that will make it more appealing to customers.</p>
<h3>3. Write your postcard copy the same way you wrote your menu.</h3>
<p>When customers encounter a new dish, they either look at the pictures or read the description. Use this fact to your advantage by writing a very convincing and appetizing restaurant postcard copy to draw customers in. Appeal to the customer&#8217;s senses by complementing your yummy food photos with a marketing text perfectly describes the dining experience.</p>
<h3>4. Mail restaurant postcards along with a discount coupons.</h3>
<p>Customers love the idea of saving that&#8217;s why including discount on your postcard will give them a reason to hold on to it and use it. Send postcards with discounts as gifts to regulars celebrating their birthday or any special holiday. This is like saying that you want to share the joy of the celebration with them.</p>
<h3>5. Include happy customer reviews on your postcards.</h3>
<p>Help customers make the right decision by including positive customer reviews on your restaurant postcards. A prospective customer can read the reviews to see if the foods you serve are worth spending on. You can also include reviews from local magazines, newspapers, and influential food bloggers. Take advantage of the convincing power of a customer review and allot a space for it on your postcards.</p>
<p>Want to add more restaurant postcard marketing tips to this list? Feel free to do so by leaving a comment on this post.</p>
<p>Get the quality your business deserves by leaving the <a href="http://www.mypostcardprinting.com/">postcard printing</a> job in the hands of the experts at MyPostcardPrinting.com. Give us a call at (866) 266-6182  today to order!</p>
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		<title>Turn Business Moving Announcement Cards into Promotional Tools</title>
		<link>http://blog.mypostcardprinting.com/turn-business-moving-announcement-cards-into-promotional-tools/</link>
		<comments>http://blog.mypostcardprinting.com/turn-business-moving-announcement-cards-into-promotional-tools/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 06:31:00 +0000</pubDate>
		<dc:creator>Girlie</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[business moving announcement]]></category>
		<category><![CDATA[business moving announcement cards]]></category>
		<category><![CDATA[postcard marketing]]></category>
		<category><![CDATA[postcards marketing tips]]></category>

		<guid isPermaLink="false">http://blog.mypostcardprinting.com/?p=4451</guid>
		<description><![CDATA[When you&#8217;re business is moving to another location, don&#8217;t just inform clients about it through email or by tweeting about it. Make the announcement more personal by mailing change of address cards. Refrain from sending a plain card with a “We&#8217;ve Moved” text on it, rather, take time to design and create it. Add more [...]]]></description>
			<content:encoded><![CDATA[<p>When you&#8217;re business is moving to another location, don&#8217;t just inform clients about it through email or by tweeting about it. Make the announcement more personal by mailing change of address cards. Refrain from sending a plain card with a “We&#8217;ve Moved” text on it, rather, take time to design and create it.</p>
<p><span id="more-4451"></span></p>
<p>Add more value to your new address postcard, so you&#8217;ll have a good tool for announcing your move and promoting your business at the same time.</p>
<h2>4 Business Moving Announcement Cards Ideas</h2>
<p><a href="http://www.behance.net/gallery/26041/287276"><img class="alignnone size-full wp-image-4455" style="border: #808080 solid 10px;" title="business-moving-announcement" src="http://blog.mypostcardprinting.com/wp-content/uploads/2010/08/business-moving-announcement.jpg" alt="Business Moving Announcement - Weve Moved" width="586" height="391" /></a></p>
<h3>1. Photo Moving Card</h3>
<p>Take photos of people passing by your building, cafes or parks near you, and other beautiful spots surrounding your new business location. Put the pictures together to create a collage that you can use for your moving cards. Customers will be able to get the feel of your brand new office and know what to expect when they pay you a visit.</p>
<p>Let them know that they are more than welcome to check out your place by putting your team&#8217;s smiling faces on your new address cards. Take customers into a quick tour to your new office by including pictures of your reception area, conference room, or lobby to show customers that you&#8217;ve already moved to a bigger and better location. This way, they will feel more interested and excited to see what you have in store for them in your brand new office!</p>
<h3>2. Treasure Map-Themed Card</h3>
<p>Print a treasure map on the front side of your card, add an intriguing headline, and reveal your new office address inside. This is a fun and creative way to navigate customers to you. Make the “treasure hunt” extra exciting by telling your customers that freebies and discounts await them if they come and visit your new store or office.</p>
<p>Create a sense of urgency by letting them know that only the first 500 customers will get the chance to take advantage of your limited offer. Interested customers will definitely line up at your business establishment to grab the opportunity.</p>
<h3>3. Mystery Card</h3>
<p>Add an element of intrigue to your business moving announcement cards to grab customers&#8217; attention and to heighten their curiosity towards the news about your move. Send mystery cards to your customers a few weeks before your actual move. Include a guessing game in which customers can choose 1 among 3 new addresses that they feel might be your company&#8217;s new home. Tell them you&#8217;ll announce the winners on your next mailing campaign to give clients a good reason to look forward to it. Mail your new address together with the list winners. Ask your customers to bring the card with them in order to claim the prizes.</p>
<h3>4. Funny Moving Card</h3>
<p>Make your moving announcement card more fun by adding humor to it. Use a catchy and unique headline that will show the funny side of your business. Don&#8217;t worry about losing your professional image, because you can mix humor with business without affecting your business&#8217; corporate identity.</p>
<p>Think of a card message that a friend can send to his family and friends. You can try something like “ Here&#8217;s a new company address. Please let us know if you want to have a backyard barbecue party some time.” Showing your business&#8217; fun side helps customers to feel more comfortable with you and who knows? Your fun message might even convince them more to pay you a visit.</p>
<p>Have you tried other business moving announcement ideas? If yes, please share it with us in the comments! Don&#8217;t forget to check out our post on <a href="http://blog.mypostcardprinting.com/12-new-address-postcards-designs/">12 New Address Postcards Designs</a> to help you start designing your own we&#8217;ve moved cards.</p>
<p><a href="http://www.mypostcardprinting.com/Postcard-Printing-and-Mailing.html">Print and mail postcards</a> fast, easy, and cheap with the help of the professionals at MyPostcardPrinting.com. Call our toll free number today at (866) 266-6182 and we will take care of your postcard printing and marketing needs!</p>
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		<item>
		<title>Must-Try Custom Photo Card Marketing Ideas Plus Examples</title>
		<link>http://blog.mypostcardprinting.com/must-try-custom-photo-card-marketing-ideas-plus-examples/</link>
		<comments>http://blog.mypostcardprinting.com/must-try-custom-photo-card-marketing-ideas-plus-examples/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 06:43:27 +0000</pubDate>
		<dc:creator>Girlie</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[custom photo card]]></category>
		<category><![CDATA[photo card]]></category>
		<category><![CDATA[postcard marketing]]></category>

		<guid isPermaLink="false">http://blog.mypostcardprinting.com/?p=4423</guid>
		<description><![CDATA[Brainstorming ideas for your business postcard design can be a difficult process especially if you&#8217;re already running out of creative ideas. To make designing cards easier, you can use photos and add text to fit the purpose of your postcards. Photo cards can be good substitutes for graphic postcards, because these can easily attract attention [...]]]></description>
			<content:encoded><![CDATA[<p>Brainstorming ideas for your business postcard design can be a difficult process especially if you&#8217;re already running out of creative ideas. To make designing cards easier, you can use photos and add text to fit the purpose of your postcards. Photo cards can be good substitutes for graphic postcards, because these can easily attract attention and can even be used by customers as decorative cards.</p>
<p><span id="more-4423"></span></p>
<p>Here are a few suggestions on how you can use a custom photo postcard for your marketing campaign. If you have other ideas in mind, feel free to share it with us in the comments!</p>
<h2>How to Use a Custom Photo Card for Your Small Business</h2>
<p><a href="http://www.coroflot.com/public/image_file.asp?portfolio_id=3916854"><img class="alignnone size-full wp-image-4424" style="border: #808080 solid 10px;" title="custom-photo-card" src="http://blog.mypostcardprinting.com/wp-content/uploads/2010/08/custom-photo-card.jpg" alt="Custom Photo Card - Holiday Party" width="586" height="440" /></a></p>
<h3>Event Invitations</h3>
<p>Create invitations for your company&#8217;s anniversary party using photos of your staff, company president, office building and put them together to come up with a collage. Use old and recent pictures to show your company&#8217;s milestones and evolution. For seminars, you can compile photos of the guest speakers, so attendees will easily recognize the experts you invited.</p>
<h3>Just Because Cards</h3>
<p>The good thing about using a custom photo card for marketing is that they have a very personal feel compared to graphic cards. Take pictures of your team sending warm wishes to your customers on their birthday or to simply thank them for their valuable support for your business.</p>
<h3>Promo/Special Announcements</h3>
<p>The next time you announce news about your new product launch, store opening, or end of season sale, use photo cards for a change. Summer promotions for instance will look good on a travel postcard theme using a photo of a perfect summer getaway. Take a photo of your new office building and send it to customers as new address postcards. Let customers know that your products are already sporting a new look by using the redesigned versions as images for your promotional materials.</p>
<p>If you need inspiration to design your own photo cards, you can check out our recent posts for more ideas:</p>
<ul>
<li><a href="http://blog.mypostcardprinting.com/19-stunning-examples-of-custom-photo-postcards/">19 Stunning Examples of Photo Postcards</a></li>
</ul>
<ul>
<li><a href="http://blog.mypostcardprinting.com/20-street-postcard-design-samples/">20 Street Postcard Design Samples</a></li>
</ul>
<ul>
<li><a href="http://blog.mypostcardprinting.com/22-beautiful-postcards-from-paris/">22 Beautiful Postcards from Paris</a></li>
</ul>
<ul>
<li><a href="http://blog.mypostcardprinting.com/26-fascinating-samples-of-new-york-city-postcards-and-photos/">26 Fascinating Samples of New York City Postcards and Photos</a></li>
</ul>
<ul>
<li><a href="http://blog.mypostcardprinting.com/26-enchanting-postcards-from-mexico/">26 Enchanting Postcards from Mexico</a></li>
</ul>
<ul>
<li><a href="http://blog.mypostcardprinting.com/25-photos-and-postcards-from-hawaii/">25 Photos and Postcards from Hawaii</a></li>
</ul>
<ul>
<li><a href="http://blog.mypostcardprinting.com/15-captivating-samples-of-national-park-postcards/">15 Captivating Samples of National Park Postcards</a></li>
</ul>
<p>Print custom photo postcard without breaking the bank by trying our <a href="http://www.mypostcardprinting.com/bulk-postcard-printing.html">bulk postcard printing</a> services. MyPostcardPrinting.com understands your need to produce presentable yet affordable marketing materials, so we developed printing services that can give you the quality you want at very reasonable prices. Get in touch with our printing experts today by calling (866) 266-6142 today!</p>
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		<title>Birthday Cards for Business: Making them More Special for Clients</title>
		<link>http://blog.mypostcardprinting.com/birthday-cards-for-business-making-them-more-special-for-clients/</link>
		<comments>http://blog.mypostcardprinting.com/birthday-cards-for-business-making-them-more-special-for-clients/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 07:01:03 +0000</pubDate>
		<dc:creator>Girlie</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[birthday cards for business]]></category>
		<category><![CDATA[birthdayc card marketing]]></category>
		<category><![CDATA[postcard marketing]]></category>

		<guid isPermaLink="false">http://blog.mypostcardprinting.com/?p=4195</guid>
		<description><![CDATA[If you want to send warm wishes to customers on their birthday, make sure to create personalized greeting cards instead of generic ones to make a good impression. Customers will definitely appreciate your wonderful gesture especially if they receive cards uniquely designed for them. Prepare birthday cards for business that reflect your sincerity and thoughtfulness [...]]]></description>
			<content:encoded><![CDATA[<p>If you want to send warm wishes to customers on their birthday, make sure to create personalized greeting cards instead of generic ones to make a good impression. Customers will definitely appreciate your wonderful gesture especially if they receive cards uniquely designed for them.</p>
<p><span id="more-4195"></span></p>
<p>Prepare birthday cards for business that reflect your sincerity and thoughtfulness by following these simple and easy steps:</p>
<h2>Tips for Creating Valuable Birthday Cards for Business</h2>
<p><a href="http://www.flickr.com/photos/typoretum/2881980130/"><img class="alignnone size-full wp-image-4201" style="border: #808080 solid 10px;" title="birthday-cards-for-business" src="http://blog.mypostcardprinting.com/wp-content/uploads/2010/07/birthday-cards-for-business.jpg" alt="Birthday Cards for Business - Happy Birthday" width="586" height="350" /></a></p>
<h3>Don&#8217;t be afraid to create a less formal birthday card design.</h3>
<p>While other companies are mailing formal cards to customers, try a different approach by designing a creative and <a href="http://blog.mypostcardprinting.com/19-cool-birthday-card-designs/" target="_blank">cool birthday card</a>. Don&#8217;t be afraid to be a little less formal when creating your cards, because the more personal they are, the more interesting they will be to your customers. Play with light hues or write a catchy birthday greeting.  Remember that you can show a fun side of your business without losing your brand identity and professionalism.</p>
<h3>Write a short message on the cards.</h3>
<p> Take the time to write a personal birthday message on the cards. It could be as simple as “Have a happy birthday!” or any personal greeting you have in mind. You can also sign each card or write the celebrant&#8217;s name on it. Clients will definitely feel good to see their names handwritten on the birthday cards instead of the words “Dear Customer”. </p>
<h3>Send birthday wishes in big, bold postcards.</h3>
<p> Surprise your clients with a postcard bigger than the usual. An oversized card lets you write more information and use a larger image to make your company birthday cards more eye-catching. Oversized birthday postcards can turn into mini posters that customers can reuse. Print a beautiful design on one side and your greetings on the other side. </p>
<h3>Print gift or discount certificates on the cards.</h3>
<p> Birthday card marketing should be done in a subtle manner. Promote your business  by adding discount coupons that your customers can use when they visit your business establishment. You can also add gift certificates as gifts for clients on their birthday. This way, your promotions won&#8217;t look hard sell. </p>
<h3>Produce high-quality birthday cards with the help of a reliable postcard printer.</h3>
<p>Impress your customers with business birthday cards made from high-quality paper. Stay away from your office printer and get your postcards printed at MyPostcardPrinting.com. We can print and mail greeting cards fast and affordably to let you experience practical and hassle-free <a href="http://www.mypostcardprinting.com/business-printing.html">postcard printing</a> services. Visit our <a href="http://www.mypostcardprinting.com/">website</a> today to learn how you can place your orders today! </p>
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