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Turn Business Moving Announcement Cards into Promotional Tools

August 9, 2010

Marketing Tips

When you’re business is moving to another location, don’t just inform clients about it through email or by tweeting about it. Make the announcement more personal by mailing change of address cards. Refrain from sending a plain card with a “We’ve Moved” text on it, rather, take time to design and create it.

Add more value to your new address postcard, so you’ll have a good tool for announcing your move and promoting your business at the same time.

4 Business Moving Announcement Cards Ideas

Business Moving Announcement - Weve Moved

1. Photo Moving Card

Take photos of people passing by your building, cafes or parks near you, and other beautiful spots surrounding your new business location. Put the pictures together to create a collage that you can use for your moving cards. Customers will be able to get the feel of your brand new office and know what to expect when they pay you a visit.

Let them know that they are more than welcome to check out your place by putting your team’s smiling faces on your new address cards. Take customers into a quick tour to your new office by including pictures of your reception area, conference room, or lobby to show customers that you’ve already moved to a bigger and better location. This way, they will feel more interested and excited to see what you have in store for them in your brand new office!

2. Treasure Map-Themed Card

Print a treasure map on the front side of your card, add an intriguing headline, and reveal your new office address inside. This is a fun and creative way to navigate customers to you. Make the “treasure hunt” extra exciting by telling your customers that freebies and discounts await them if they come and visit your new store or office.

Create a sense of urgency by letting them know that only the first 500 customers will get the chance to take advantage of your limited offer. Interested customers will definitely line up at your business establishment to grab the opportunity.

3. Mystery Card

Add an element of intrigue to your business moving announcement cards to grab customers’ attention and to heighten their curiosity towards the news about your move. Send mystery cards to your customers a few weeks before your actual move. Include a guessing game in which customers can choose 1 among 3 new addresses that they feel might be your company’s new home. Tell them you’ll announce the winners on your next mailing campaign to give clients a good reason to look forward to it. Mail your new address together with the list winners. Ask your customers to bring the card with them in order to claim the prizes.

4. Funny Moving Card

Make your moving announcement card more fun by adding humor to it. Use a catchy and unique headline that will show the funny side of your business. Don’t worry about losing your professional image, because you can mix humor with business without affecting your business’ corporate identity.

Think of a card message that a friend can send to his family and friends. You can try something like “ Here’s a new company address. Please let us know if you want to have a backyard barbecue party some time.” Showing your business’ fun side helps customers to feel more comfortable with you and who knows? Your fun message might even convince them more to pay you a visit.

Have you tried other business moving announcement ideas? If yes, please share it with us in the comments! Don’t forget to check out our post on 12 New Address Postcards Designs to help you start designing your own we’ve moved cards.

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Blog Post written by:
Girlie Nuqui - Who's written 88 posts on the MyPostcardPrinting.com Blog.

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